It’s Easy Being Green : Pantone Color of the Year 2013
The color gods have spoken and Emerald Green is THE 2013 Color of the Year.
Speaking at the Las Vegas Design Center Leatrice Eiseman, Executive Director of the Pantone Color Institute, gave a colorful behind-the-scenes presentation on how the color is chosen and the rationale and psychology behind the selection.
Each year Pantone, the global authority on color, scours the globe to track color trends in technology, interior and graphic design, beauty and fashion. Their experts not only travel the world they also consume mass quantities of pop culture, magazines and information to keep up on all the trends.
During New York Fashion Week, Pantone Color Institute survey designers on colors they have used to bring to the public the season’s most important color trends. Only then do they review all the information they have gathered and the Pantone team comes to a consensus on what the color of they year will be.
According to Leatrice Eiseman, Emerald, the 2013 Color of the Year,”Embodies harmony, balance and unity, representative of the current move to living a more peaceful and healthy life. Also the color of new life, green implies growth and renewal – ideal for this time of global economic recovery.”
“Green has become a lifestyle preference, not just a trend,” Eiseman said, referring to the embrace of organic and environmentally friendly products and practices. Eating green means eating more vegetables, and living green means being more mindful of how we impact the environment. At the same time, green is a very sophisticated and luxurious color often associated with high-end jewelry, fabrics and fashion and is often spotted on the red carpet (think Angelina Jolie’s signature Emerald drop earrings.) It’s a universal color with many meanings.”
On the Spring 2013 runways, emerald green was spotted everywhere from Michael Kors, Nanette Lepore, and Burberry Prorsum, to Stella McCartney and Chanel.
Let’s get to what we are all waiting for…straight from the Fashion Week runways, a peek at how you can “go green” this season.
Chanel | Zac Posen | Burberry Prorsum
Nanette Lepore | Michael Kors | Stella McCartney
Chanel | MAKE UP FOR EVER Emerald Green Pure Pigment | butterLONDON British Racing Stripes
How are you going to add emerald to your life?
Disclosure: On occasion, contributors of The Trend Tribe receive products, compensation and/or services gratis or at discounted rates. This practice does not influence the contributor’s point of view or the outcome of the review. All descriptions are factual and accurately reflect the reviewers experience. The opinions are their own. Photos credits: Unknown.